Headquartered in Boulder, Colorado, Sir Richard’s is well known for their condoms that are free of harmful chemicals, PETA-approved and vegan-certified. This past summer, Sir Richard’s upped their industry game by debuting the Element MS Vibrating Masturbation Sleeve at the ANME show.
Sir Richard’s entered the male masturbator marketplace in a big way by introducing the Element MS, the first product in their new Element line of premium, pleasure devices for men. The Element MS is a vibrating masturbation sleeve, created with the highest quality materials, advanced features and thoughtful, ergonomic consideration for his pleasure. Since 2009, Sir Richard’s has become synonymous with “modern” products for men, when they shook up the condom industry by introducing premium condoms free of spermicide, parabens, glycerine and petrochemicals. Now the company is taking that same modern approach with their first foray into men’s sex toys.
Designed for versatile use
The Element MS was designed from the ground-up, with Sir Richard’s in-house design team. Sir Richard’s wanted to create an item with multiple uses for stimulation, so every feature and shape was designed to maximize pleasure to the shaft and the frenulum, a highly sensitive pleasure zone on the penis equivalent to the clitoris.
The Element MS features a ribbed base, where powerful vibration is delivered to the frenulum through the raised pleasure node. The ultra-thin, Flex Fit wings set the Element MS from other masturbation sleeve on the market. Their thin, supple design allows for custom fit for each person’s personal girth, and allows the user to adjust the applied pressure of their grip, while the internal structure transmits pressure through the wings, creating powerful all-encompassing pleasure. The palm-sized design is short in length designed for a full range of movement and strokes.
There are so many options for vibrators in the women’s sector, we wanted to apply that same design thesis to men’s products. The Element MS is a device that enhances the pleasures of masturbation, with a modern touch.”
— Robert Rheaume, President of Jimmyjane
A modern touch
“We felt there was an opportunity to create a line of toys in the underserved men’s category,” states Robert Rheaume, President of Jimmyjane. Jimmyjane is the sister company of Sir Richard’s (both fall under the umbrella of Diamond Products). “There are so many options for vibrators in the women’s sector, we wanted to apply that same design thesis to men’s products. The Element MS is a device that enhances the pleasures of masturbation, with a modern touch.”
Sir Richard’s Element Line is designed with an intimate understanding of the male body and pleasure points. A solid choice for both couples and solo play, Sir Richards’s Element is a line of tools for men that enhance the sensory experience. Each Element product features five power levels and four vibration modes. They’re made with body-safe, phthalate-free silicone and waterproof, making them easy to use in the shower or clean after use. The USB rechargeable designs use a high-performance lithium battery for long lasting use, again and again.
For more information, visit SirRichards.com. For more information on Sign Magazine, visit Sign-Magazine.com.