North America’s only B2B sexual wellness trade show, conference and community, STIMULATE, returns to Nashville August 4+5, 2025, for their third, annual flagship experience and will welcome a variety of new exhibitors to the show floor. Ranging in inventory that supports everything from “purpose to pleasure” within the category of sexual wellness, among the new to STIMULATE exhibitors include:
Blush | Blush was founded with a mission: To inspire and impact the sexual wellness industry with quality, safe, innovative sexual products that are also affordable. After years of sorting through misinformation and coming across inferior quality products, they learned that the industry needed a transformation and since 2007, have been delivering quality products supporting self and partner pleasure.
Coconu | Coconu is committed to helping people lead healthier, happier lives by offering 100% safe and organic personal care products. Founded in 2012, the company has a brand personality that is as clean and fresh as the ingredients they source. Coconu is dedicated to helping people increase their capacity for connection, intimacy, and pleasure.
Lubify | Lubify is a recently launched brand that believes in the power of self-care, sensuality, and confidence. Their luxurious collection blends skincare, fragrance, and sexual wellness to enhance intimate experiences and are made from natural ingredients as well as lab formulated with doctor approval.
Promescent | Available in over 4K medical offices as well as retailers like CVS, Promescent is a topical spray designed to delay ejaculation. It contains lidocaine, a local anesthetic that numbs the penis and reduces sensitivity, allowing for prolonged sexual intercourse.
Winx Health | Founded in 2019 as a seller of direct-to-consumer pregnancy tests, the company has expanded to offering other vaginal and women’s health care products including ovulation tests, and yeast infection tests and treatments – as well as wholesale. Actress Kerry Washington is an investor and advisor in Winx Health.
XR Brands | XR Brands is the industry’s first manufacturer to match expertise in fetish and BDSM with full-spectrum product development and design to create a series of fully merchandised collections dedicated to the lifestyle. XR Brands offers customers eye catching and exciting brands at the industry’s most competitive wholesale prices since 2007.
In addition to new to STIMULATE exhibitors, STIMULATE will also welcome 20 emerging brands making their trade show debut at STIMULATE. Returning vendors also include Sportsheets, Tenga, Aneros, PlusOne and many others. Science backed and legacy companies also make up the variety of exhibitors in attendance at the upcoming STIMULATE trade show and conference. For a full list of exhibitors at STIMULATE – including additional first-time exhibitors – explore here.
The STIMULATE team is committed to bringing a range of brands, products, leaders and decision makers together to support each other’s professional goals of strengthening thei unique businesses. From both the vendor perspective and retail buyer perspective, I am thrilled to help curate the diversity of these exhibitors with brands such as XR among our range of products to discover,” shares Taylor Means, STIMULATE’s Account Director.
Interested in attending STIMULATE? Potential exhibitors and attendees alike can email stimulate@retailminded.com for more information and explore the agenda and learn more here.