Williams Trading Co is pleased to announce a store manager training guide in both print and digital versions. This new guide is available in a dealer rollout kit to assist adult store managers. As part of this store manager guide, a full curriculum of courses is available in both print and digital versions.  

“We listened to our adult store owners that requested a formal rollout package to launch e-learning at the store level, with this feedback we created a retail starter kit included hand-outs, a how-to guide, and a full course curriculum,” says Scott D., sales and marketing director Williams Trading Co. 

For ordering the store training package and e-learning information, call a Williams Trading sales representative at (800) 423-8587 or visit www.wtulearn.com to view the learning program. View the complete guide here, you can view the full course curriculum here at the following link. 

“Dealers that have mandated e-learning training with employees, during a slow period have reported an increase in sales, better employee productivity and a better consumer shopping experience with this free resource from Williams Trading Co.,” says Richard P., vice president sales. 

Williams Trading University was a proud recipient of the Retail Education/Training Program of the Year at last week’s XBIZ Awards.  WTU is a free e-learning program available exclusively to existing and new Williams Trading Co. accounts. Visit www.wtulearn.com  Williams Trading University offers online courses available 24 hours/7 days per week accessed with a simple login account. Each course offers product benefits and features as well as a seminar that explains its importance to a customer, their needs, and well-being.  To date, over 101,000-course certifications have been completed across the domestic US, Canada, and Puerto Rico.

Upon completing a course, the user takes a quiz certifying their new found knowledge and is rewarded with a downloadable certificate.  Free premiums, samples, and special offers are being offered by select participating vendors. This feature is an added benefit to the retailer as their employees can try a product, become a consumer and ultimately recommend it to their customers. 

For ordering and product information, call a Williams Trading sales representative at 800-423-8587 or visit www.wtulearn.com to view the learning program.