Williams Trading article

ZALO USA kicked off the New Year with an eventful January, during which the premium brand showcased its selection of innovative toys at the industry’s leading trade shows and walked away with two trophies.

On Jan. 17, during the glamorous XBIZ Awards that were held at the Westin Bonaventure Hotel in downtown Los Angeles, ZALO USA was named the winner in the Excellence in Product Packaging category.

Offering three distinct collections, ZALO has made each one stand out with unique, eye-catching packaging that evokes romance with stunning, creative packaging with scenes inspired by Versailles, fairy tales and even ancient Egypt. ZALO’s products also come discreetly packaged in their own French boudoir-influenced gift boxes.

ZALO USA followed up that win with yet another trophy — at the 2019 AVN “O” Awards, which were presented in Las Vegas with a celebration attended by exhibitors and attendees of the AVN Novelty Expo.

ZALO’s latest innovation, the Queen, was named the “O” Award winner for Outstanding Product for Women. Featuring electromagnetic PulsWave technology, a heating function, vibration, along with beautiful details such as its Cleopatra-inspired unique snake charm design that features a Swarovski crystal, Queen has quickly become an industry and consumer favorite.

The cutting-edge toy earned its first award last year at the 2018 XBIZ Europa Award, where it was named “Luxury Pleasure Product of the Year.”

“We feel very honored to take home a pair of awards from the industry’s top award shows as a symbol of our dedication to high quality — from product quality to the impactful packaging that we put so much thought into,” said Peter Ovsonka, president and CEO of ZALO USA. “Thank you to everyone for voting for us, as well as all of our business partners for your support. We’re excited for the future.”

The accolades come on the heels of ZALO USA’s successful showcase at all of January’s top trade events. The company exhibited for the first time at the biannual ANME show in Burbank, Calif., followed by the XBIZ Retreat in Los Angeles, and wrapping up in Las Vegas at the AVN Novelty Expo.

Along with innovative, premium quality products, ZALO USA also offers a variety of high-impact marketing tools for every kind of retailer. For more information, email mara@zalousa.com.

Pipedreams front page