Williams Trading article

Global sexual wellness brand Lovehoney have unveiled their sophisticated new Fifty Shades of Grey Captivate lingerie collection, in celebration of 2021 marking a decade since the first erotic novel by E.L James.

Adding lingerie to Lovehoney’s best-selling Fifty Shades of Grey Official Pleasure Collection for the first time, the Captivate range comprises of three luxurious lingerie pieces: a body stocking, mini dress and spanking tights, all finished with a revealing cut-out at the rear, allowing users to explore their own spanking fun.

Expertly designed in-house by the Lovehoney lingerie team, the body stocking and mini dress incorporate helical floral lace and fishnet, while the spanking tights use a glossy, sheer finish and silky-soft feel.

To ensure everyone can get a piece of the Fifty Shades action, each piece is available in a choice of three one-size variations; One Size, One Size Plus (which can UK/AU size 18-24/ USA size 14-20/ EU size 46-52) and One Size Curve (which can fit a UK/AU size 26-30/ USA size 22-26/ EU size 54-58).

As well as the 10 year anniversary of Fifty Shades of Grey, the launch aligns closely with the Valentine’s Day gifting season and the pieces make for a beautiful, erotic present for a lover, or a special treat to yourself.

“To celebrate a decade of Fifty Shades of Grey is to celebrate pleasure products being introduced to the masses, inspiring people to embrace their sexuality,” says Sales Executive Jade Bawa. “This is something that Lovehoney does not take lightly, and we have been preparing to celebrate the anniversary with this lingerie collection.”

“Our customers have been asking for Fifty Shades of Grey lingerie for quite some time. Deeply provocative, and elegantly erotic, we hope the launch meets the appetite of Fifty Shades of Grey fans everywhere!”

The Fifty Shades of Grey Captivate collection is available for pre-order now, with a shipment date of early January 2020.

To find out more about the Fifty Shades of Grey Official Pleasure Collection, visit lovehoneytrade.com, or email trade@lovehoney.co.uk to place a pre-order.

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