Lovehoney Group (formerly WOW Tech) is pleased to announce that Stephanie Keating has expanded her role to sales and marketing director.
With more than 10 years of experience in the sexual wellness industry, Keating is a leading expert on B2B brand strategy, consumer understanding, and building effective sales and marketing programs. Throughout her career, she has guided We-Vibe, Womanizer, pjur, ROMP, and Arcwave to ensure that the brands stand out in the market.
Stephanie started at We-Vibe in 2011, first as a marketing specialist and then marketing manager, where she was responsible for global brand strategy and execution, including: new product introductions, campaigns, advertising, events, displays and POS. In her most recent position as marketing director for the Americas region Stephanie leads the regional B2B marketing team.
“I’m looking forward to working more closely with our retail and distribution partners to help take our businesses to the next level,” says Keating. “We have an incredible sales team with a lot of experience and passion, and I am excited to be a part of their team.”
Now, as the sales and marketing director, Keating will be responsible for B2B strategy and growth.
“Promoting Stephanie to lead the Northern American sales region was a natural decision,” says Lovehoney Group CEO Johannes Plettenberg. “She is a knowledgeable and driven professional whose experience will effectively lead our B2B team as we continue to expand our presence in North America.”