Williams Trading Co. is pleased to announce the arrival of Wicked Sensual Care’s newest line of lubricants – simply. In conjunction with its launch Williams Trading Co is offering a comprehensive training video for all customers prepared by Wicked Sensual Care’s lubricant expert and marketing director Cassie Pendleton.

“The Wicked Sensual Care team is so excited to be able to provide these training videos on our new line of lubricants, simply by Wicked,” says Pendleton. “We know retailers will find them to be a great tool for getting all of the product knowledge they need to sell simply successfully. With fantastic feedback emerging from consumers, we’re extremely proud of our new line of clean and simple formulas and we’re grateful to Williams for helping to get the word out.”

This new content will be available on the Williams Trading YouTube Channel, social media and also as part of the Williams Trading University e-learning platform at the following link. “In addition to the recent product training Williams Trading in collaboration with Wicked Sensual Care is offering foil testers for supporting brick and mortar retailers, and testers,” says Scott D, Sales and Marketing Director at Williams Trading.

About simply – With consumers increasingly knowledgeable about sensual care products and concerned about ingredient lists, Wicked Sensual Care has released a new line of lubricants that are free of glycerine, propylene glycol, and parabens.

Aptly named simply, this new line of products are vegan and animal cruelty-free, and is available at Williams Trading in (4) formulations and (6) SKUs:

  • simply Aqua, available in 2.3oz and 4oz bottles

WIC91102 WICKED SIMPLY AQUA LUBE 2.3 OZ

WIC91104 WICKED SIMPLY AQUA LUBE 4 OZ

  • simply Hybrid, also available in 2.3oz and 4oz bottles

WIC91202 WICKED SIMPLY HYBRID LUBE 2.3 OZ

WIC91204 WICKED SIMPLY HYBRID LUBE 4 OZ

  • simply Aqua Jelle, available in a 4oz size

WIC91105 WICKED SIMPLY AQUA JELLE 4 OZ

  • simply Hybrid Jelle, also available in a 4oz size

WIC91205 WICKED SIMPLY HYBRID JELLE 4 OZ

Retailers can easily find this new line of Wicked Sensual Care lubricants here.

simply lubricants are not only free of parabens, glycerin, and propylene glycol, they are also enhanced with Wicked Sensual Care’s signature ingredient Olive Leaf Extract, which inhibits the spread of harmful bacteria and microorganisms.

Consumers looking for a clean, simple lube will love simply from Wicked.

For more information about Wicked Sensual Care and the Wicked Sensual Care product line, retailers can sign up for an account on Williams Trading University, the free e-learning platform available to current and new Williams Trading Co. accounts.

The Wicked: Sensual Care Collection e-learning module will give users a great overview of the rest of Wicked Sensual Care’s product lines, and each registered completion grants the user an entry into a monthly prize drawing; the more courses completed, the more entries into the drawing.

For ordering and product information, call a Williams Trading Co. Sales Representative at 800-423-8587 or visit www.williamstradingco.com  For drop shipment and e-commerce support please visit https://dropship.williamstradingco.com/.