Liberator, a leading manufacturer and innovator in the field of sexual wellness, is thrilled to announce the appointment of Swathi Shah as its new Director of Marketing. With an impressive track record and a passion for marketing, Swathi is set to lead Liberator into an exciting new chapter of growth and innovation.
Swathi Shah brings a wealth of experience and expertise to her role as Director of Marketing at Liberator. Her career spans over five years, during which she has consistently demonstrated her ability to develop and execute effective marketing strategies that drive results. Her comprehensive knowledge of the E-commerce and Consumer Products landscape, combined with her innovative thinking, will undoubtedly contribute to the continued success of Liberator.
“We are delighted to welcome Swathi Shah to the Liberator team,” says Louis Friedman, CEO. “Her passion for marketing, strategic vision and proven leadership skills make her the ideal choice to spearhead our marketing efforts as we expand our presence and drive innovation in the sexual wellness space. We believe Swathi will play a pivotal role in shaping the future of our company.”
In her new role, Swathi will be responsible for developing and executing a comprehensive marketing approach to enhance brand visibility, drive customer engagement and facilitate growth.
Swathi holds an MBA in Marketing from Symbiosis Institute of Business Management (a top tier Business School in India), and her prior experience includes successful stints at Flipkart India Pvt. Ltd. (Walmart Group), where she led marketing and merchandising functions of a category worth $1.5 Billion USD. Her dedication to achieving results and her commitment to excellence make her a valuable addition to the Liberator team.
“I am truly honored to join the Liberator family and take on the role of Director of Marketing,” Swathi Shah comments. “Liberator has a rich history of innovation and a commitment to delivering exceptional products to its customers. I am excited to work with the talented team here and contribute to Liberator’s continued success.”
Swathi Shah’s appointment is effective August 7, 2023, and she is eager to lead Liberator’s marketing initiatives with enthusiasm and dedication.
About Liberator:
Liberator is an American manufacturing company known for sexual wellness products. With a focus on innovation and customer satisfaction, Liberator has been a trusted name in the industry for over 20 years. The company is committed to creating intimacy and deep connection and delivering cutting-edge solutions to its customers. For more information, visit www.liberator.com.
For more information:
Media/Copywriter, Joanne Griffin
joanne.griffin@oneupinnovations.com
