Williams Trading article

ZALO USA is making its return to the pioneering home shopping live TV show, “Evine After Dark,” with sex-positive journalist and Instagram “sexfluencer” Nadia Bokody promoting 5 of the premium brand’s bestsellers just in time for Valentine’s Day.

Hailing from Australia, Nadia Bokody also is the editor of women’s website SHESAID.com, and a mental health advocate who has dedicated her career to helping destroy the stigma around sex and empowering women in their sexuality. Her work has been published in The Washington Post, HuffPost, Thought Catalog and Cosmopolitan and she’s a regular face on Australian TV and radio, where she shares her often controversial opinions on sex and relationships.

She is a perfect fit for the cutting-edge premium brand ZALO USA and will bring her fresh perspective to “Evine After Dark,” an artfully empowering place for shoppers to explore fun and flirty intimacy items from the privacy of their own home. It is the first-ever after hours show dedicated to helping women and men experience more pleasure in the boudoir. The show reinforces confidence by providing an environment that is inclusive, safe to ask questions, educational and downright fun — because, it’s never too late for sexy.

The episode will air tonight at 10 p.m. PST/ midnight central time. Bokody will be on-air to educate viewers on enhancing their Valentine’s Day date night with hot bedroom tips and selections from ZALO’s award-winning pleasure products for both couples’ and solo play.

Among the items being showcased is the 24k gold-accented Rosalie dual-stim vibrator, a petite heart-shaped external massager called Baby Heart and the Queen collection of dual-purpose clitoral pulse-wave stimulators, which last year won the XBIZ Europe award for Luxury Product of the Year, and this year won the AVN “O” Award for Outstanding Product for Women. ZALO also will be showcasing the Desire and Confidence Pre-Heating Wand Massager and Desire Pre-Heating Thruster, which are part of ZALO’s Sweet Magic line.

Appearing on “Evine After Dark” is a testament to ZALO’s high quality product features. ZALO’s high-end pleasure products are made with food-grade Dow Corning silicone and arrive in discreet, gift-worthy packaging — which just last month won the company the Excellence in Product Packaging trophy at the 2019 XBIZ Awards.

“We look forward to returning to ‘Evine After Dark’ to further solidify ZALO’s growing presence and credibility in the marketplace,” said Peter Ovsonka, president and CEO of ZALO USA. “We’ll proudly be showcasing our XBIZ Award trophy on tonight’s show and are confident that with every appearance on the show we’re reaching more and more consumers and establishing our brand awareness.”

Customers are invited to connect with the “Evine After Dark” Facebook page at www.facebook.com/evineafterdark where they will be able to receive up-to-date show details, sneak peeks and much more.

For more information on Evine After Dark and its live streaming, visit www.evine.com/Afterdark. Evine airs on DIRECTV channels 73 and 316, DISH Network channel 134, Apple TV, Roku, Amazon Fire TV, select Samsung Smart TVs, YouTube and on the nation’s top cable providers. Find Evine in your area: bit.ly/1CNa450.

For more information on ZALO, email mara@zalousa.com or call 1-888-245-5282.

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