Adult novelty manufacturers Bedroom Products and Rock Candy Toys have partnered with select sexual wellness brands in celebration of World Sexual Health Month, which kicked off on Sept. 1. 

The annual holiday was created in 2010 by the World Association for Sexual Health, a global advocacy organization committed to promoting best practices in sexual health.

One Instagram giveaway per week will run throughout September, incorporating intimate wellness brands Empire Labs, Lovability Inc., Tyes By Tara, and The WaterSlyde. 

“Sexual Health Month is the perfect opportunity to partner with a handful of our favorite brands, who present sex health and wellness education to their online communities with class and creativity,” says Casey Murphy, who spearheads marketing for Bedroom Products and Rock Candy Toys. 

“Partnering with these companies to us is more than a product giveaway; it is an opportunity to engage wider social media audiences, while advocating the idea that human sexuality is not vulgar or shameful,” Murphy adds. “Thank you to those who are participating with us; we are truly grateful for the work that you do.”

Prizes showcase Clone-A-Willy DIY penis and vulva casting kits from Empire Labs; Lovability, Inc. safe sex condom and lube gift sets; the WaterSlyde bath pleasure toy, and sensual BDSM accessories from Tyes By Tara. Giveaway items from the upcoming Bedroom Products collection include the Stroke masturbation sleeve and Bind restraint kit, in addition to Rock Candy’s new Fun Size line of vibrant, candy-inspired vibrators. 

“Sexual health is an important part of a productive and balanced life, and we are excited to drive the social conversation forward with this collaboration,” says Tara Stravinsky, founder and president of Tyes By Tara. 

To enter, follow instagram.com/rockcandytoys and instagram.com/bedroomproducts

For marketing or collaborative inquiries, please contact Casey Murphy at casey@rockcandytoys.com.