We-Vibe Study shows: Couples vibrators give better orgasms and help with communication.
It was 15 years ago that We-Vibe revolutionized the industry with the world’s first couple’s vibrator: A sex toy that can be worn during penetrative sex that stimulates both partners at the same time. The pleasure brand has now conducted a study that has shown that sex toys have a positive impact on relationships, beyond physical stimulation. Almost half of the participants (46 percent) stated that communication in the relationship has improved since they began regularly using a couple’s vibrator.
“Our vision is to enrich the sex lives of couples. We want to inspire people to try new things, be adventurous and talk to each other about it. The success of the products and our customers’ feedback show that sex toys help couples rediscover their intimacy, communicate needs more openly, and be at ease about their sexuality,” comments Elisabeth Neumann, Sexologist and Head of User Research at We-Vibe.
Better communication, better sex
The survey showed that for three-quarters of couples in Europe (72 percent), the fun during sex has increased since they have bought a couple’s vibrator. Over half (53 percent) of users experience more frequent or more intense orgasms and 44 percent feel closer to their partner. The We-Vibe app plays a major role in this, as it makes it possible to share exciting moments with each other even in a long-distance relationship. The app allows the toy to be controlled across continents, so couples can experience sex at a distance in a whole new way.
“Experimenting with sex toys stimulates the imagination and lets couples talk more openly about their preferences,” explains Elisabeth Neumann. “We are particularly pleased that more than a third of the participants report that their communication in the partnership has improved. A sex toy doesn’t even have to be used for that, but it’s often a good start for talking about desires and preferences.”
More fun for all couples
Customers from the LGBTQ+ community emphasize the wider range of sexual possibilities that arise with sex toys. For example, 41 percent of respondents report that they have tried and found new places for their sexual activities.1 For 43 percent of people, the We-Vibe app has improved their love life when they could not be with their partner. Nearly two-thirds find sex and masturbation easier with sex toys because they can additionally use their hands to pleasure their counterpart or themselves.
We-Vibe Sync for an exciting date night
On the occasion of its 15th anniversary, the brand has relaunched its bestseller, the We-Vibe Sync. The classic couples vibrator can be flexibly adjusted, controlled via remote control or app, and ensures exciting hours together.
Now available at we-vibe.com and lovehoney.com.
About We-Vibe
We-Vibe specializes in the development of innovative products for everybody’s love life – with a focus on products for couples. In 2008, We-Vibe launched the first c-shaped vibrator to be worn during intercourse, which has gone on to sell more than 6 million times worldwide. The free We-Vibe app allows users to control We-Vibe products from anywhere and across continents via smartphone.
We-Vibe, like Womanizer and Arcwave, is a brand of Lovehoney Group with offices in Berlin, Ottawa, Hong Kong and Shanghai. Further information can be found at we-vibe.com.
1 The online survey was conducted in February 2023 with 826 participants from Europe, Canada and the USA who identified as anything but heterosexual.
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