Along with claims to being the largest chocolate manufacturer in the hemp space, craft confectionary Canna Elite offers beverages, peanut butter cups, cookies and even medicinal mushroom products!

(Note: This story appears in the April 2024 issue of SE Magazine

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he story of Canna Elite follows visionary founder and owner, Jeff, who boasts over two decades of expertise in what has evolved into the modern-day cannabis industry. Later, an accidental wandering into an adult store inspired Jeff to pursue co-habitation in the adult space.

“Encompassing cultivation, extraction and glass blowing, my comprehensive journey spans the entire spectrum of the field,” shares Jeff.

Jeff was first inspired to venture into the culinary realm while serving as a caretaker, having discerned a growing demand for edibles among his patients. Drawing from his artistic background, Jeff aimed to create health-conscious confections of a quality which surpassed the prevailing standards in the cannabis sector.

“Our competition isn’t within the hemp space; instead, we position ourselves against high-end craft confectioners worldwide,” Jeff explains. “Canna Elite sets itself apart by offering an unparalleled combination of flavors, textures and bioavailable cannabinoids. Our unique approach distinguishes us, ensuring that no one else in the market provides the distinctive blend that defines Canna Elite.”

Collaborating with his head chef and a team of expert food scientists, Jeff’s cannabis confectionary prides itself on consistently elevating innovation within the industry by incorporating all of the benefits of cannabinoids into high-end craft confections.

With cannabis-infused beverages, peanut butter cups, cookies and more, Canna Elite’s distinctive creations are designed for clientele seeking an experience beyond mere intoxication. For instance, Jeff shares that their beverages are developments of the highest health and food sciences available, and that these concoctions are sure to satisfy in every sensation.

“We prioritize our beverages due to their faster onset time and enhanced bioavailability compared to other options,” shares Jeff. “Not only do they provide a quick and effective experience, but they also boast exceptional taste, ensuring a delightful consumption experience.”

Jeff has invested considerable time into studying the confectionery market to guide production. Following market trends and further diversifying their product range, Canna Elite proudly introduces two distinct categories of mushrooms, functional and shamanic, intended as medicinal offerings rather than confections.

“Within our functional mushroom category, we present four bars specifically crafted for their functional attributes,” Jeff explains. “In contrast, our second line is inspired by the shamanic tradition of utilizing mind-altering mushrooms for their unique properties. Both product lines underscore our dedication to harmonizing scientific inquiry with culinary innovation, providing customers with distinctive and purposeful options.”

Canna Elite products are tested exclusively at KCA Labs in Kentucky, a globally acclaimed laboratory known for its paramount standards, according to Canna Elite. With a presence in 350 stores across 42 states, the cannabinoid confectioner claims to be the largest chocolate manufacturer in the hemp space, pursuant of its commitment to craft and artisanal confectionery. 

“Our expansive presence is a testament to the increasing acknowledgment and demand for our distinctive and premium hemp-infused chocolate products,” Jeff declares.

One day along the journey, Jeff wandered into an adult store and found himself in a room where both adult-oriented items and smoking paraphernalia were featured, side-by-side. Since then, Canna Elite has consistently perceived the two as a single industry intertwining both realms.

“The fusion of THC with the adult novelty business is a natural fit, and Canna Elite recognizes the potential,” Jeff comments. “Our unique touch of classic romance elevates the experience for adult novelty stores, transforming them from ‘sex shops’ to ‘pleasure shops.’ The thoughtful addition of Canna Elite products adds a touch of sophistication and class, catering to a discerning clientele seeking a more refined and enjoyable shopping experience.”

For more information, please visit canna-elite.com.