Doc Johnson is thrilled to announce that its much-anticipated line, In A Bag, is now shipping.

In A Bag is composed of 30 individual products, all shipped—of course—in a bag. This choice to keep packaging minimal was a purposeful choice Doc Johnson made to decrease waste as well as allow for quality products at an entry-level price point.

“The In A Bag line represents all Doc Johnson stands for,” says Scott Watkins, VP of Sales and Marketing of Doc Johnson. “We pride ourselves on creating high-quality options without the price tag required of most luxury lines.”

Indeed, the commitment to keeping costs low is real. Not one of the 30 In A Bag items retails for over $50, a deliberate choice to help the end consumer discover their new favorite options as well as keeping distributor and retailers investments low.

The products come in three colored bags: Green, which signifies that the products are for people with vulvas; Blue, which signifies products for penises; and Yellow, which signifies that the product inside can be used by any person, regardless of gender or genitalia.

For sales information, contact your representative or email Press inquiries should be directed to Additional marketing materials can be found at our online resource center,