Williams Trading article

High-end leather designer Justin Sayne has introduced the new Fetish Mafia brand of affordable stylish bondage gear that comes packaged for easy retail merchandising, and branding that’s set to draw a legion of dedicated followers.

Fetish Mafia offers a range of high-quality material introductory products that are manufactured to be strong enough for hardcore players. In addition to unique colors and printed leathers, Fetish Mafia gear also stands out with creative designs that are sturdy and comfortable even during the most intense bondage play.

Among the selection of versatile, beginner-friendly bondage items are the Fetish Mafia Adjustable Cock Ring featuring Sam Browne buttons that provide a secure and snug fit. Additionally, the Fetish Mafia Fetish Ties discreetly look like folded bandana that can fit easily in one’s pocket.

Each item comes packaged in a clear tube and also includes a sample of lubricant. The Fetish Mafia-branded reusable tubes can be used to store bondage accessories or other personal items.

Fetish Mafia branding is another major component of the line, as it invites everyone to become a part of the lifestyle with a growing array of branded merchandise such as T-shirts, stickers and reloadable gift cards.

Inspired by classic adult lifestyle brands such as Hustler or Playboy, Fetish Mafia aims to mainstream bondage play with items that can be proudly worn to let others know about the fun side of sex-positive kink.

“We find ourselves in a time where we’re more open than ever, and I’m grateful to the adult industry’s forefathers for paving the way,” Sayne says. “Fetish Mafia aims to continue that trajectory to the acceptance of pleasure and sexual exploration with mainstream-friendly products that serve as ice-breakers.”

Sayne, who’s been designing bondage gear for about a decade, says that after years of seeing the success of his high-end designs, he knows that fetish fans are willing to invest in their pleasure. In his latest venture, Sayne is responding to the demand of retail-friendly versions of his popular designs that are affordable while still boasting the quality that Sayne’s gear is renown for. Manufactured in the U.S. in large quantities, the Fetish Mafia collection is ready for retail store shelves.

“I want everything to be simple and easy,” he says of Fetish Mafia’s beginner-friendly selection. We want to take the problems out of existing items — like cock rings that are easier to use.”

Fetish Mafia’s mission also is to make bondage play more accessible to consumers with payment plans and reloadable gift cards that can be used to introduce a friend or sex partner to bondage products with a contribution to their first purchase.

For more information, visit FetishMafia.xxx, and follow Fetish Mafia on Twitter.

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