From May 17 to 19, 2026, EroSpain took place in Barcelona in its fourth edition since 2023 and has now become one of the most important trade fairs for the Spanish market in the field of erotic and sexual wellness.
pjur was visibly integrated into the trade fair through various collaborations and partner presentations. The focus was on a targeted presence in cooperation with established distribution partners on site.
A key part of the presence was the collaboration with the Spanish wholesaler SaintSual, who created a larger brand area within the trade fair environment and presented pjur products as well as POS materials. In addition, pjur was also represented at other international retail partners, including Dreamlove, ORION, BOYS OF TOYS, and Dusedo. At all exhibition stands, selected products from the range were showcased and visibly integrated through brand-specific elements.
The trade fair presence was further supported by the targeted use of POS materials and visual brand staging, ensuring that pjur was clearly visible within the exhibition environment.
EroSpain underlines the growing importance of the Spanish market within Europe. For pjur, this market plays an important role in its international development, particularly against the background of regional particularities and linguistic access, which make local presence through strong trade partners especially relevant.
Through close cooperation with established distribution partners, pjur was able to further strengthen its visibility in the Spanish specialist retail sector and deepen existing market relationships. At the same time, the trade fair provided valuable insights into current developments and needs within the industry on site.
For more information please visit pjur.com
