DeTurris brings extensive health, wellness & consumer goods experience to growing company
Blush has proudly welcomed JoAnn DeTurris as their new Chief Operating Officer. DeTurris brings extensive health and wellness experience to Blush with an eye on growth, expansion, infrastructure development and partnerships.
In this role, DeTurris will take over all operations at the growing manufacturer, giving co-founders Verna Meng and Eric Lee the opportunity to focus on strategic development initiatives.
“Since joining us, JoAnn has earned the respect from the entire Blush team for her extraordinary people skills and ability to tackle obstacles with creativity and innovation,” Meng says. “She’s shown enormous wisdom by facing obstacles with inspiration and positivity. We are proud and honored to announce JoAnn as our new COO and confident that her leadership will help bring Blush to the next level.”
DeTurris’ background includes working with large consumer packaged goods companies and some of the world’s most recognizable licensed properties.
“JoAnn will focus on creating strong partnerships with our distributor and retail partners while implementing efficiencies we can scale as our business grows,” Lee says.
DeTurris boasts more than 25 years of business development in health, wellness, and nutrition, most proudly with supplement company Nature’s Bounty, creator of the No. 1 natural vitamin company Natural Organics. DeTurris also has extensive experience in top-level brand licensing, as well as consulting and development for small businesses.
“I am thrilled to be stepping into this role at this point in our industry’s history,” DeTurris says. “The world is openly discussing matters of sexuality and its links to health and wellness. As a minority-woman-owned business, Blush is poised to expand our footprint and lead the sexual wellness conversation through our unique educational programs, expanding field operations, and innovative product offerings.”
To learn more about Blush and view the company’s latest offerings, please visit or log into your account at blushlove.com.
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Blush is a global manufacturer of pleasure and intimacy products with one of the fastest-growing brands in the world, boasting more than 1,200 products with sales spanning North America, South America, Europe, Australia, and Asia. Founded in 2007 by entrepreneurs Verna Meng and Eric Lee, Blush operates two manufacturing facilities and global distribution channels with offices in New York, Dongguan, and Hunan.
Blush’s development team centers functional design with smart technology to create pleasure and wellness tools that promote sexual health, exploration, connection, and fun. Blush products are body-safe and independently lab tested to ensure each item meets or exceeds international safety standards, and through its Blush training programs, the company supports customers’ education and curiosity with free online and in-person training on product, pleasure anatomy, customer care, and business-building for adult retailers and their staff.
In addition to its focus on sexual wellness and pleasure, Blush also prioritizes the environment by creating truly sustainable sex toys. The company made history with the launch of Gaia, the 1st-ever sex toy line made of plant-based plastic, and each powerful eco-friendly vibrator uses fewer greenhouse gasses in production and has the lightest end-of-life impact on the environment. Blush also supports company employees with its Go Green initiative, which offers guidance and incentives to those looking to develop more environmentally conscientious practices via driving sustainable cars and installing solar panels in their homes.
To learn more about Blush and its growing catalog, please visit https://www.blushlove.com.
