Industry News

Your toys work hard to keep you satisfied—why not return the favor? JO, the go-to brand for premium sexual wellness, is giving its fan-favorite Misting Toy Cleaner a travel friendly makeover with a sleek...

Sportsheets is excited to announce that its highly anticipated Velvet Noir Collection is now shipping, with early sales exceeding expectations. This sophisticated new collection brings a bold, luxurious edge to the market, and demand...

Retail buyer for Knock First in Maryland, Claire Sass, shares how to encourage word-of-mouth advertising and attract more customers. (NOTE: This story was written by Claire Sass and appears in the February 2025 issue of...

Doc Johnson is excited to announce the release of new Main Squeeze and Signature Strokers molded directly from Kiley Corrupt.Corrupt is one of a long list of incredible adult stars to join the Doc...

Medusas’ unofficial mascot, Tiffany Von Katze, reveals how she helps her humans draw customers into the store and keeps the counters tidy. (NOTE: This story appears in the February 2025 issue of SE Magazine) Every great business...

Blush, a global leader in sexual health and wellness, unveils the latest Play With Me collection sensations, Cuddle Cloud and Wanderlust, two beautifully crafted designs that blend whimsy, innovation, and deeply satisfying pleasure. Inspired...

The Couples Choice sex toys have been specifically developed for the needs of couples who want to spice up their love life a bit and who like experimenting. The “RC LAY-ON multi toy” has...

As part of its highly anticipated spring collection, Nobü is excited to announce the launch of Cëto, a vibrating octopus grinding pad joining the brand’s lineup of unique, fantasy-inspired toys. Engineered for customizable, hands-free play,...

Just in time for the excitement of March Madness, XR Brands is proud to announce the launch of three brand-new Mistress plan-o-gram bundles—curated collections of the brand’s best-selling masturbators and strokers designed to drive...