Shop Talk

(Note: This story appears in the April 2022 issue of SE Magazine) *Story by Dianna Stratton Eldorado’s Dianna Stratton colors the history of pink to its present as a best-selling hue. Color can be a powerful element that influences emotions and behaviors, and pink is no exception. Pink is a pale tint of red that was named after the flower, Dianthus plumarius,...

(Note: This story appears in the April 2022 issue of SE Magazine) *Story by Dr. Sunny Rodgers Sexologist and intimate health advisor for M.D. Science Lab Dr. Sunny Rodgers explores what is driving this growth and where the future of intimate lubrication is heading. The personal lubricant market is growing at an incredibly fast pace. Of course, one could point to the...

(Note: This story appears in the April 2022 issue of SE Magazine) The 2022 SE Awards will once again be presented live, in person, on July 12 at the ANME Founders Show in Burbank, California. The STOREROTICA Awards, established in 2007, have consistently honored the best-of-the-best in the world of pleasure products and adult retail. They are also, for all intents...

(Note: This story appears in the April 2022 issue of SE Magazine) WOW Tech proves innovation is the collaborative effort high tide that raises the whole adult retail industry. For a glimpse of how the WOW Tech Group (now part of Lovehoney Group) values innovation, consider WOW Tech was founded in 2018 as a merger between Womanizer Group from Germany and...

(Note: This story appears in the February 2022 issue of SE Magazine) Val Jones thrives behind the scenes ensuring tradeshows — notably ANME and the Altitude Intimates Show — go off without a hitch. Val Jones has been working in the adult industry in some capacity since 1993. Bordering on three decades in the industry, Jones joined the ANME Founders Show in...

(Note: This story appears in the February 2022 issue of SE Magazine) Lulexy, a BDSM company, prides itself on bondage gear with a focus on quality, functionality and aesthetics. Lulexy is a fast-growing BDSM company offering a range of bondage restraints and accessories all handmade in New Jersey. Their bondage gear focuses on quality, functionality and aesthetics. The brand came about when some...

(Note: This story appears in the February 2022 issue of SE Magazine) Through our recent SE survey, retailers have taken the opportunity to make suggestions that may bolster the relationships between stores and distributors. (Editor's note: Throughout this section, direct quotes from our online survey are featured. Store owners and buyers answered these questions anonymously.) Have you experienced supply issues because of COVID,...

(Note: This story appears in the February 2022 issue of SE Magazine) Nalpac EDU provides more accessible training materials that take into consideration the evolving needs of retailers, including a brand new blog featured on STOREROTICA.com. It’s been a busy time for Nalpac, between navigating the needs of its retail customers amid a pandemic, recently celebrating its 50th year in business...

(Note: This story appears in the October 2021 issue of Storerotica Magazine) *Story by Larry Kaplan Andrea Servedio’s title may be office manager and executive assistant, but she’s really more of an octopus, tentacles going in every direction at GigglesWorld to ensure everything runs smoothly. GigglesWorld office manager and executive assistant to president Tim Serino, Andrea Servedio wears many hats. The former...