In looking to satisfy its more discerning clientele, Pipedream Products has unleashed 3Some, a line that boasts eight products offering anal, vaginal and/or clitoral pleasure.
(Note: This is the focus cover story from the April 2020 issue of STOREROTICA.)
Spearheaded by the aptly named Holey Trinity, with its flame-like extensions, 3Some is a new line from Pipedream Products, the masterminds behind adult mainstays Fantasy for Her, Fetish Fantasy, Jimmyjane and countless others.
“Pipedream Products has been known for its multi-function simultaneous stimulation designs, and 3Some was inspired by the desire to build an entire line dedicated
to this kind of pleasure experience,” says Kristian Broms, Pipedream’s chief design officer. “This line appeals to users who enjoy multiple ways to enjoy vibration, whether it be
anal, vaginal, clitoral — or all three at once — and their bold colors and gradient packaging give them a powerful shelf appeal.”
STOREROTICA Magazine spoke with Broms to find out more about how the 3Some line belies its name and provides infinite pleasure.
SE: How has the reception for 3Some reaffirmed the thought process that birthed it? How has the line been received thus far?
BROMS: We showcased 3Some after the New Year and our customers were wowed by the clever designs, high-quality materials and gorgeous packaging. The feedback was remarkable; people were excited to have a line of products that are designed with intermediate and advanced pleasure-seekers in mind, especially shapes that are made
to simultaneously and safely stimulate the anus, vagina and clitoris all at the same time.
SE: Which product is the crown jewel in the 3Some line?
BROMS: There are so many unique designs and it’s tough to pick just one, but probably the most notable of the collection is Holey Trinity. Some have likened its shape to the Statue of Liberty’s torch, as its vibrating tongue-like extensions are gently curved like flames. Each is a different size: the center “tongue” is the longest and designed with a slight G-spot curve, the top tongue is a smaller oscillating clitoral extension, and the bottom tongue is petite and made for analingus-like stimulation. This product is hand-controlled with easy-access buttons positioned on the handle.
SE: What is Pipedream conveying with the 3Some line, both with its price point and the features the products pack?
BROMS: 3Some is an exciting line of unique remote-control vibrators and handheld stimulators equipped with multiple pleasure points, multiple powerful motors, and
one-of-a-kind silicone shapes. Each shape is powered with seven functions and three speeds, is made using proprietary Elite Silicone, and features multiple individual
motors for the most powerful pleasure possible. The rest of the splash-proof line includes:
• Double Ecstasy, a two-in-one massager featuring a smooth tapered vaginal or anal plug and a leaf-like external stimulator curved for easy access. This rideable design is remote-controlled and great for solo or couples play.
• Total Ecstasy, a three-in-one remote-controlled massager for triple titillation boasting a curved G-spot insertable, an external clitoral stimulator, and a smooth anal plug with a tapered tip.
• Wall Banger Deluxe, an ample vibrating insertable with a twisty texture, a removable super-strong suction cup base, a convenient positioning strap and a magnetic removable remote. The suction cup creates a waterproof seal and makes the Wall Banger Deluxe completely waterproof when attached.
Sex toy shoppers are more sophisticated than ever, and they want products that go above and beyond, which is exactly what 3Some was made for. This line offers unique features unlike anything else on the market and gives retailers something special to showcase to shoppers who are looking for next-level toys. — Kristian Broms, Pipedream chief design officer
• Wall Banger G, curved vibrating insertable with a slightly bulbous head and bowed shape for effortless G-spot stimulation, a super-strong removable suction cup base, a convenient positioning strap and a magnetic removable remote. The suction cup creates a waterproof seal and makes the Wall Banger G completely waterproof when attached.
• Wall Banger Rabbit, an iconic rabbit shape with a bulbous head, flexible external ears, a super-strong removable suction cup base, a convenient positioning strap, and a magnetic removable remote.
• Rock N’ Grind, a modern take on a classic rocker boasting a curved insertable for G-spot massage, pleasure ribs for clitoral stimulation, a convenient positioning strap for optimal placement, and a remote control.
• Rock N’ Ride, a next-level rocker with a bulbous insertable, an external massager for clitoral massage, a beaded anal plug, a convenient positioning strap, and a remote control for easy use.
SE: How does 3Some fit alongside the other flagship Pipedream Products brands?
BROMS: 3Some is a thoughtful evolution, a progression from our mainstay brands, including Fantasy for Her, Fetish Fantasy and Jimmyjane. 3Some is a next-level brand for toy users looking to expand their horizons and experiment with pleasure devices that offer all-in-one pleasure.
SE: How are you helping retailers market 3Some?
BROMS: Sex toy shoppers are more sophisticated than ever, and they want products that go above and beyond, which is exactly what 3Some was made for. This line offers unique features unlike anything else on the market and gives retailers something special to showcase to shoppers who are looking for next-level toys. However, this also means that store staff benefit from additional support and training so they can successfully communicate 3Some’s unique features to shoppers. Our sales staff offers customers support and trainings, as well, and are available to answer questions, strategize merchandising, and explore complementary cross-over brands.
For shoppers who aren’t interested in getting a staff member involved, 3Some’s bold colorful boxes have a pretty gradient that pops off shelves, which attracts shoppers without staff ever getting involved. Each box highlights the item’s usage and design features, as well, and has a large picture of the product on the outside so shoppers know exactly what they’re purchasing.
SE: How would you sort the products according to user experience level?
BROMS: 3Some goes beyond the basics to delight savvy sex toy users, especially those who might consider themselves seasoned or more experienced with vibration and insertion. Some items, like the Wallbanger and Wallbanger Deluxe, can be more introductory 3Some items thanks to their most familiar shapes – these insertable suction-cup dildos are colorful and high quality and offer a more simple experience compared to, say, the Holey Trinity or the Rock N’ Ride, which offer vaginal, clitoral, and anal pleasure all at once.
For more information, visit pipedreamproducts.com.