Lovehoney Group and East Coast News (ECN) are teaming up to offer US retailers two new, trending, and approachable Womanizer products: the first Womanizer Pleasure Air Rose and the all-new Womanizer Pleasure Air Pro. ECN is the exclusive distributor for these exciting new products, with pre-sales beginning on January 29th, 2025.

“ECN approached us with an unmet need they saw in the US market—a demand for more approachable yet high-quality Womanizer products that utilize our patented Pleasure Air Technology without risk of infringement,” said Stephanie Keating, Director of Sales and Marketing, Americas, Lovehoney Group. “This collaboration combines ECN’s powerful distribution network and commitment to customer service with the assurance of Womanizer’s patented Pleasure Air Technology. It’s a win-win for US retailers.”

Womanizer Rose – Pleasure is in bloom.
Womanizer Rose features the patented, award-winning Pleasure Air Technology that retailers can sell with confidence.

The trending Womanizer Rose has six intensity levels for any power preference and comes with four pattern modes for a customized orgasmic journey. Unlike other toys in the category, the Womanizer Rose features an extended, detachable head for superior stimulation and easy cleaning. Plus, for pleasure in the tub or shower, it’s IXP7-level waterproof.

• MSRP: $59 USD (MAP policy applicable)
• Colorway: Red
• USB Rechargeable: 90 minutes charge/90 minutes play
• Warranty: 5 years
• Shipping: Beginning of February


Womanizer Pro – Treat yourself to the Original.
Womanizer Pro is for pleasure seekers looking for an approachable entry point into the world of clitoral stimulators without sacrificing quality or power.

Womanizer Pro features the original, patented Pleasure Air Technology, which allows for the ultimate clitoral stimulation without direct contact. Packed with power, it has 11 intensity levels and a design that references the Pro 40. It is waterproof (IXP7) and has an extended, detachable head for superior stimulation and easy cleaning.

• MSRP: $69 USD (MAP policy applicable)
• Colorway: Lilac
• USB Rechargeable: 90 minutes charge/90 minutes play
• Warranty: 5 years
• Shipping: Beginning of February


Lovehoney Group’s Minimum Advertised Price (MAP) policy applies to both new products.

“With their revolutionary Pleasure Air Technology and commitment to quality and product innovation, Womanizer is uniquely positioned to meet the evolving needs of consumers and retailers alike,” said Lynda Mort, Executive Vice President for East Coast News. “We are confident that these new products will be a massive hit and that ECN’s logistical solutions can get them to retailers anywhere in the US in just 1-3 business days.”