Williams Trading article

Williams Trading Co is pleased to announce the launch of an all new channel on the award-winning Williams Trading University e-Learning platform: Williams Trading University Sexual Health & Wellness.

The Sexual Health & Wellness channel is accessible with a simple log-in, and like the traditional Williams Trading University courses, registering completion enters e-Learners into a prize drawing to win a gift from the sponsoring vendor.

While the traditional course modules on the e-Learning platform focuses on helping retailers learn about products, the Sexual Health & Wellness channel was created to fulfill a need to educate retailers on topics that concern consumer sexual health & wellness.

Each course is researched and written by accredited sexperts – like Dr. Sunny Rodgers and Dr. Jill McDevitt from CalExotics – and focuses on health and wellness-centric topics. Each course is sponsored by a leading manufacturer in the adult field in partnership with Williams Trading Co.

“The original www.wtulearn.com platform has certified over 150,000 completed courses with over 5,000 users. This is the next natural step in supporting our dealers with enhanced Health and Wellness content,” says Scott D, Sales & Marketing Director.

“Having worked in the retail side of this industry, this channel is a tremendous asset to retailers to better help their customers,” says Rachel M, who has been coordinating the Williams Trading University Sexual Health & Wellness channel. “Though sexual health and wellness shouldn’t be considered a ‘trend,’ there has been a significant rise in consumer interest in the subject.”

Clinical Sexologist Dr. Sunny Rodgers, who holds a PhD in Human Sexuality and is a Certified Sexual Health Educator, has been working closely with the Williams Trading team on this project. “Sharing sexual wellness and intimate health knowledge is what personally drives me as a person and educator. When I was given the opportunity to join forces with the WTU Team to form a channel dedicated to sexual wellness, I jumped at the chance,” says Dr. Sunny Rodgers on joining the Williams Trading team on this project.

With an extensive background in the industry already, Dr. Sunny brings not just accredited content to the channel, but also a familiarity with products from her years working with manufacturers. “On my own journey in our industry, I’ve come to learn the importance of intimate wellness training in being able to connect with consumers to better help them and their private personal needs. I believe the comprehensive course topics and in-depth education that the WTU Sexual Health Channel is providing will be extremely beneficial to retailers and their staff on a continual basis.”

The Sexual Health & Wellness Channel from Williams Trading University has partnered with several top manufacturers to create engaging, educational content that retailers can watch on computers, tablets, and both Android and iOS platforms. Each course features a quiz and downloadable additional resources, and many courses contain links to more educational content should retailers wish to learn more about topics.

For the launch of this channel, e-Learners can find courses by Aneros, Evolved Novelties, Cloud 9 Novelties, and Nü Sensuelle already live, with additional courses from System JO, Wicked Sensual Care, CalExotics, Dame, and Satisfyer going live within the next few months.

Content will be added on a regular basis, and like the regular Williams Trading University platform, e-Learners can register their completion and be entered into prize drawings.

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