From the Desk of Eldorado: Golden Opportunities in 2024

Eldorado’s new Marketing Manager, Nathan Morimitsu, highlights his goals for 2024, which align with Eldorado’s mission statement and the Founders’ vision. (Note: This story appears in the February 2024 issue of SE Magazine)  E ldorado Trading Company...

Industry gathers for eighth annual Altitude show

The dynamic adult tradeshow, which has its roots in soft goods, now serves hundreds of vendors and attendees in the adult industry, with Val Jones, one-woman show director, coordinating it all behind-the-scenes. (Note: This story...

SE Interview: Cheri Curry updates legacy Tantus brand

In the six years that industry veteran Cheri Curry has been with Tantus, she’s become their Director of Sales & Marketing and has contributed 30 new SKUs to their impressive inventory of medical-grade, body-safe...

Why buy ‘boutique’? Let us count the ways!

SE Nalpac EDU by Alex Aho Nalpac EDU recommends retailers stock “boutique” to distinguish their stores from department chains dipping into adult sales. (Note: This story appears in the February 2024 issue of SE Magazine)  A s major chains like...

Boutique brands at Eldorado’s Altitude Booth 534

SE Special Focus by Dianna Stratton Eldorado shares which boutique brands will be found at their Altitude booth — including Lovense, Larklove and Lovehoney Group brands — and why including boutique brands in a distributor’s...

Dear DadBodDom: Prostate-perplexed!

Josh Ortiz of XR Brands, via his “Dear DadBodDom” SE column, answers retailers’ most pressing questions. In this issue, a retailer wants to know what can be said to men who are afraid to...

Nalpac EDU: Pleasure products to pair with Valentine’s lingerie

Nalpac EDU offers expert advice in up-selling lingerie sales this Valentine’s Day season. (Note: This story appears in the December 2023 issue of SE Magazine)  Lingerie is a very popular purchase during Valentine’s season. Putting together...

From the Desk of Eldorado: Adapt to the Digital

Eldorado’s tips for increasing sales in a looming potential recession with pleasure product promotion on social media. (Note: This story appears in the December 2023 issue of SE Magazine)  P eople tend to spend more time online during...

Smoke Up, Adult Retailers!

CHAMPS Trade Shows — the largest and best-established counter-culture trade expo, primarily serving smoke shops — invites the adult sector to join in the fun and the profits. (Note: This story appears in the December...
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Recent Stories

Little Genie Introduces Three All-New Lines To Their Catalog

Little Genie proudly introduces SMACK Tarts, lickable and flavored lubricants. SMACK Tarts is a playfully vibrant new line of water-based lubricants with bold, bright,...

Eye of Love’s Classic Collection Planogram Drives Profit & Engagement

Pheromone-infused products have become one of the most lucrative and rapidly growing categories in the fragrance industry. Retailers carrying Eye of Love’s premium pheromone...

pjur Celebrates 30 Years with Sales Contest and Gift with Purchase Campaign

After 30 years of successful partnership, pjur wants to thank retailers for their loyalty and support. To do this, the team has come up...
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